Some call it the "pink tax." We call it unfair.
We don't think women should pay more than men for the same thing. So we're standing up for price equity. After all, a razor is just a razor.
CVS Health® is here for women
Our goal is to provide more transparent, equitable and accessible health care for women. From medical services and products they may need most, to policy change and strategic partnerships, CVS® supports women’s mental and physical well-being. Here, healthier happens together™.
Learn more about our goals for women’s health
Here, we believe in equity
Here, your heart’s in the right place
Comprehensive heart health care
Board-certified providers at MinuteClinic® at CVS® are here to help support women’s heart health. From hypertension management to high cholesterol monitoring, MinuteClinic is available seven days a week both in person and virtually.
Heart health support products
Find the products you may need to help support your heart health. Shop in store, online or with free CVS Pickup today.
Bringing health care anywhere
With in-store events and our new mobile care units, Project Health provides free health screenings to communities all over the U.S.
Heart health happens together
CVS Pharmacy proudly supports the American Heart Association’s Go Red for Women® movement, empowering women to take charge of their heart health.
Take care of your heart
Heart disease is the leading cause of death in women. The good news, however, is that 80% of premature heart attacks and strokes are preventable.
Here, we care about the cost of your period
Period care matters
We’re paying the tax on period products on behalf of our customers in Arkansas, Georgia, Hawaii, Louisiana, Missouri, South Carolina, Tennessee, Utah, Virginia, Wisconsin and West Virginia, and are working to help eliminate the tax nationwide.* This year, we’ve also reduced the price of CVS Health brand period products in our core CVS Pharmacy® locations* to help improve access to quality period care.
Here, we believe in transparency
Getting real for women
Women deserve transparency in advertising. That’s why CVS Pharmacy stands for representing beauty as it really is, and all our beauty imagery is labeled digitally unaltered or otherwise.
* FOR MINUTECLINIC: Services and appointment availability may vary.
* FOR PERIOD PRODUCT TAX: Effective October 5, 2022, CVS® will pay applicable sales tax on period products on our customers’ behalf in Arkansas, Georgia, Hawaii, Louisiana, Missouri, South Carolina, Tennessee, Utah, Virginia, Wisconsin and West Virginia. In certain states, organizations cannot pay taxes on behalf of customers. Exclusions apply. Visit CVS.com/Women for details on active states, which are subject to change.
* FOR PERIOD PRODUCT PRICE REDUCTION: Qualifying period products include CVS Health® and Live Better™ by CVS Health brand tampons, menstrual pads, liners and cups at core CVS Pharmacy® locations. 25% reduction will be based on the regular retail price as of dates on or before October 13, 2022, and will not reflect promotions or sales. Visit CVS.com/Women for details.